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 Digital Communication Officer Jobs


UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.

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For every child, Hope.
Social media is a powerful tool to raise awareness of child rights in Tanzania and keep audiences and stakeholders updated and informed on UNICEF Tanzania’s activities in the country. It helps build public interest, highlight key challenges and generate conversations and engagement around child rights and related issues.
UNICEF’s Global Communication and Public Advocacy Strategy has highlighted the need for a ‘digital first’ approach in line with the growing influence of digital media across the world. Internet penetration is growing significantly in Tanzania with the number of internet users rising to 23 million in 2018, with the majority of those using their handsets to go online. Mobile phone use has surged in Tanzania and other African countries over the past decade, helped by the launch of cheaper smartphones and data services. Social media is becoming increasingly more relevant in Tanzania especially in urban centers and in the country’s largest cities. Tanzania has a growing population of young people who are the most active users of social media. Social media, therefore, must be an integral part of UNICEF’s advocacy and communication strategy and a key tool in our engagement with young people.
UNICEF Tanzania launched its country website in 2012 and its social media sites in August 2011. Over the last year or so, there has been an increase in UNICEF’s voice, reach and engagement on social media platforms-Facebook and Twitter. In line with GCPAS and the ‘digital first’ strategy, TCO was successful in reaching out to audiences through a proactive social media approach. UNICEF engagement on social media led to an increase of over 5000 followers on Facebook and over 15000 followers on Twitter, over the last one year. TCO has also engaged with digital influencers to further boost our reach and engagement.
There is scope to do a lot more. There are more than 14 million active internet users in the country and social media is increasingly being used by young people to stay connected. It is a critical opportunity for UNICEF to connect with the growing online audience and maximise our brand, reach and engagement on digital platforms.
In order to take forward and strengthen UNICEF’s Voice, Reach and Engagement, the Communication, Advocacy and Partnerships team is recruiting a Digital Communication Officer to support content creation and design as well as managing office’s social media analytics

How can you make a difference?

Summary of key functions/accountabilities:
  1. Online Communication Strategy:
Provide support the Communication Specialist in the implementation of the online communication strategy. Ensure that UNICEF CO social media channels are regularly updated and contribute to create a discourse around key priority areas, engaging in the discussion millennials, adolescents and young people, key influencers, media and other key stakeholders.
Duties and Tasks:
  • Keep UNICEF’s social media channels up-to-date following UNICEF corporate guidelines and taking into account the new branding strategy
  • Ensure TCO website is updated and reflects the work at the CO level
  • Identify key influencers and partners that can help amplify UNICEF's voice and interact with them on regular basis.
  • Support online reputation management
  • Support effective linkages and consistency across messaging with U-Report, IoGT, VoY blog.
  1. Content Production:
Ensure that the production of communication products and materials for social media channels and other digital platforms is timely executed and followed up to support country online communication strategy, regional and global campaigns and ajira priorities and to support resource mobilization as set out in the work plan.

Duties and Tasks:

  • Support digital content production across all of UNICEF Tanzania’s social media platforms and website.
  • Produce creative advocacy and communication materials (e.g. infographs, images, videos Facebook posts, tweets, photo galleries, social media packages, etc.) for digital platforms, printing and other purposes that meet UNICEF standards.
  • Draft and edit content for social media that meet UNICEF standards.
  • Establish or maintain an up-to-date documentation centre for communication materials including publications photographs, audio-visual materials, web resources and share images selectively, after consulting the supervisor, with external media, partners, the Regional Office and HQ.
  • Recommend appropriate information and communication materials for use on social media platforms.
  • Recommend established contacts, networks, resources and processes to support online communication activities.
  • Monitor the public perception of UNICEF on digital platforms and recommend appropriate action to maintain a positive image for the organization and support to the issues it promotes. For this the use of social media analytic/listening tools will be required.
  • Undertake lessons learned review of successful and unsuccessful communication experiences as directed by supervisor.
  • Review best practices in using social media platforms to engage younger segments of the population
  • Monitor results of social media advocacy campaigns and produce monthly analytics reports.
  • Support content for UNICEF TCO Intranet
  1. Campaign support especially for CRC: 
Provide assistance to develop, implement and M&E digital campaigns, ensuring regular contact with creative agencies, vendors, partners involved in campaigns is established.
  • Produce concept notes and briefings for the selection of creative agencies to be engaged in the design of digital campaigns.
  • Coordinate inputs from programme sections and make sure the narrative of the campaigns is aligned with UNICEF Tanzania priorities.
  • Liaise with agencies and partners and provide the information required.
  • Give inputs to improve creative proposals and online media plans in order to amplify the impact of the campaigns.
Follow up campaign implementation and performance.
To qualify as an advocate for every child you will have…
  • Bachelor’s degree or equivalent in relevant discipline including social sciences, journalism, and/or humanities
  • Sound Knowledge of computer skills (e.g. website creation), video skills are essential.
  • Good knowledge and understanding of social media trends
  • Proven knowledge on digital content development
  • At least 2 years work experience on social media and digital content development
  • Good communications skills;
  • Ability to perform multiple tasks without compromising quality
  • Good writing, editing and presentation skills in both English and Swahili language

Position: Re-Advertisement: TA Child Protection Specialist, NO-3, Mbeya, Tanzania (364 Days)
Job Number: 525733
Locations: Africa: Tanzania,Uni.Re
Work Type : Temporary Appointment
UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone. And we never give up. For every child, Hope

Free CV Writing and Download, Cover/Job Application Letters, Interview Questions and It's Best Answers plus Examples. Click Here

UNICEF’s engagement in and geographical focus on the Mbeya, Iringa, Njombe, and Songwe (MINS) regions began in 2012 and was based on a vulnerability analysis that specifically highlighted high levels of nutrition and HIV deprivation. Children comprise between 45 and 50 per cent of the population of MINS, with the total number of children in 2018 estimated at 2.4 million. By 2030 the number of children is projected to reach 3.3 million. Over the past years, TCO health, nutrition, child protection, WASH, and education programme sections have implemented two types of interventions in MINS: (1) interventions aimed at achieving results for children at MINS level; and (2) interventions implemented in MINS but aimed at achieving nation-wide or central level results (pilots, assessments, research).

How can you make a difference?
The purpose of this position is to support districts/LGAs with implementation of the child protection system across all three pillars (and integrate into areas of convergence within UNICEF, such as early childhood development and adolescence). Whereas the candidate will be expected to support the response and enabling environment components of the system, emphasis will be placed on supporting prevention activities, including ensuring implementation of the NPA-VAWC Communication and Outreach strategy, and social welfare case management.
Provide technical support to community development officers in the implementation of the prevention component of the child protection system, including the implementation of the National Integrated Communications and Outreach Strategy to End VAWC at the regional and district level.
Provide technical support to social welfare officers on case management for children.
Provide technical support to the Regional Secretariats (including Regional Social Welfare Officers, Community Development Officers, Planning Officers, District Medical Officer, et. al.) in understanding their roles and responsibilities in coaching and mentoring their LGA counterparts on implementation of the NPA-VAWC.
Support LGAs to plan and budget for child protection system components of the NPA-VAWC and include this in all LGA budget and planning processes.
Support NPA-VAWC coordination structures (Women and Children Protection Committees) at regional and district level to convene and follow up on their child protection commitments.
With a view towards supporting evidence generation, monitor the use of DCMS and support generation of trends analysis and data for reporting, ensuring the sharing of information both horizontally and vertically (up to the Regional level) on a quarterly basis in order to inform district, regional and national level decision making, as well as reporting requirements against UNICEF indicators and UNDAP II.
Strengthen the capacity of the LGA’s to report on Direct Cash Transfers (DCT), liquidation and activities and conduct regular programme monitoring visits.
To qualify as an advocate for every child you will have…
• Advanced university degree in social work, sociology, international relations, development studies, law, child psychology or relevant field.
• Demonstrated child protection experience, specifically working in programmes promoting socio-behavior change and/or social welfare case management for children
• A minimum of five years of professional experience in social development planning and management of child protection programmes.
• Relevant experience in programme development in child protection in Tanzania or other development context.
• Experience in working with data and evidence generation for advocacy is
an asset.
• Fluency in English (verbal and written).
• Knowledge of Kiswahili necessary.
For every Child, you demonstrate…
UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.
The competencies required for this post are….
View our competency framework at

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.
Only shortlisted candidates will be contacted and advance to the next stage of the selection process.
Opening Date Fri Jan 03 2020 09:00:00 GMT+0300 (East Africa Time) E. Africa Standard Time
Closing Date Fri Jan 17 2020 23:55:00 GMT+0300 (East Africa Time)