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Brand Experience Manager at KCB Bank
Job Description
KEY RESPONSIBILITIES:
Develop and implement comprehensive brand experience strategies that
align with KCB Bank brand objectives and enhance customer satisfaction.
Conduct effective consumer research and insights that reveal both hidden
and unhidden customer insights on the brand positioning.
Establish brand experience metrics and key performance indicators to measure impact and effectiveness.
Recommended:
Develop, maintain, and enforce the brand style guide to ensure consistent application across all platforms and touchpoints.
Ensure all marketing activities, including events and market
activations, embed the desired brand identity and experience, and comply
with brand standards.
Coordinate employee brand advocacy initiatives that align internal stakeholders with the brand’s values and messaging.
Build and manage an effective management information system for
capturing insights and lessons learned from brand building initiatives
for continuous improvement.
Develop and pitch integrated brand campaign proposals, including live, experiential, and digital media campaigns.
Ensure that all events and activations adhere to brand standards, policies, and implementation guidelines.
Develop partnerships budget forecasts based on pre-agreed deliverables;
while adhering to budgets, reputational risks (security, accidents etc.)
by engaging widely and building in mitigations.
Identify, develop and manage deep community partnerships with philanthropic organisation groups and corporate sponsorships.
DAILY RESPONSIBILITIES:
Track and monitor progress against Brand Experience Strategy.
Partner engagements – agency, Brand teams etc
Budget management and review.
Event schedule planning
Reporting on events and documenting learnings
MINIMUM POSITION QUALIFICATION REQUIREMENTS
Academic & Professional
Education Bachelor’s degree
Marketing, Advertising any related field
RQ
Professional Course
Branding, Corporate Sponsorship Activations Strategy and any related certifications
AA
Master’s degree
MBA
AA
Experience
Total Minimum No of Years’ Experience Required
4
Need Types are : RQ = Required, AA = Added Advantage
Apply Now
Job Info
Job Identification
5414
Job Category
Management
Posting Date
02/20/2026, 01:37 PM
Apply Before
03/07/2026, 12:00 AM
Degree Level
Bachelor’s Degree
Job Schedule
Full time
Locations
Tanzania, United Republic of
Read Also:
Sustainability Manager at KCB Bank
Implement, monitor, and evaluate the Bank’s sustainability strategy and programs in line with the KCBT Green Agenda.
Coordinate the roll out of sustainable policies and practices across departments, ensuring alignment with organisational goals.
Train staff and integrate the Social and Environmental Management System (SEMS) into business processes.
Design and implement awareness programs for employees and other stakeholders through physical and e-learning platforms.
Coordinate and support internal business stakeholders in executing sustainability initiatives.
Develop and apply tools to assess, evaluate and monitor the viability or success of sustainability initiatives and programs.
Conduct research on emerging environmental sustainability issues,
concerns, or stakeholder interests and advise the business
appropriately.
Prepare communication plans and materials for the Bank`s sustainability
initiatives and strategies in line to the international best practices
to various key Bank`s stakeholders, they include campaigns etc.
Manage sustainability reporting and maintain related data and knowledge systems.
Implement and manage the bank’s sustainability database and knowledge management.
Review sustainability program objectives, progress, or status to ensure
compliance with policies, standards, regulations, or laws.
Identify partnerships and green pilot projects that enhance the bank’s sustainability positioning.
DAILY RESPONSIBILITIES:
Organise, coordinate training and sustainability capacity building to various business and non-business teams
Support implementation of all sustainability initiatives by the bank
which includes relevant data collection, review and communication to the
appropriate persons.
Monitor, assess, and report on sustainability initiatives.
Facilitate internal and external stakeholder engagements on all matters
relating to sustainability, for instance, establishing and coordinating
the activities of the sustainability working group.
Conduct sustainability- or environment-related risk assessments and reports as per stakeholders’ requests.
MINIMUM POSITION QUALIFICATION REQUIREMENTS
Academic & Professional
Particulars Detail Specific Field or Qualification Need Type
Education Bachelor’s degree Any Arts, Social Sciences or Environmental studies or any related fields
RQ
Professional Qualifications Sustainability Training & Environmental and Social Risk Training
AA
Master’s degree Any Arts or Social Sciences
AA
Experience
Total Minimum No of Years Experience Required
4
Need Types are: RQ = Required, AA = Added Advantage
Apply Now
Job Info
Job Identification
5415
Job Category
Management
Posting Date
02/20/2026, 01:38 PM
Apply Before
03/07/2026, 12:00 AM
Degree Level
Bachelor’s Degree
Job Schedule
Full time
Locations
Tanzania, United Republic of
Read Also:
Communications Manager at KCB Bank
KEY RESPONSIBILITIES:
Support the execution of the internal and external communications work plans by drafting, editing, scheduling, and tracking content such as press release, staff bulletins, newsletters, speeches, and social media content.
Monitor media coverage and internal communication channels, flagging reputation risks and opportunities for engagement.
Maintain and update communication databases, contact lists, media archives, and content libraries.
Assist in managing relationships with internal teams, media contacts, and communication service providers.
Coordinate logistics for communication campaigns, events, interviews, and media briefings.
Track deliverables, gather feedback and compile performance metrics to support reporting and reviews.
Ensure consistent brand messaging across all platforms in line with corporate standards.
Provide administrative and operational support to the communications team to ensure timely and efficient delivery of initiatives.
Collaborate with senior leadership to ensure consistent messaging during crisis events.
DAILY RESPONSIBILITIES:
Developing crisis management communications.
Media relations management.
Collation of feedback from internal stakeholders and prepare daily reports.
Daily reports
Updating all internal communications channels
MINIMUM POSITION QUALIFICATION REQUIREMENTS
Academic & Professional
Particulars
Detail
Specific Field or Qualification
Need Type4
Education
Bachelor’s Degree
Communications/ public relations/ any related field
RQ
Professional Qualifications
PR/Communications
AA
Masters’ Degree
Business Administration
AA
Experience
Total Minimum No of years of experience required
3
Detail
Minimum No of Years
Need Type5
Corporate communications
2
ES
Public relations
2
ES
Media relations
2
ES
Stakeholder management
2
ES
Brand management
2
DE
Need Types are ES = Essential, DE = Desirable but not Essential
Apply Now
Job Info
Job Identification5416
Job CategoryManagement
Posting Date02/20/2026, 01:39 PM
Apply Before03/07/2026, 12:00 AM
Degree LevelBachelor’s Degree
Locations Tanzania, United Republic of
Senior Marketing Manager at KCB Bank
Job Description
KEY RESPONSIBILITIES:
Oversee and lead the execution of comprehensive Brand Plan
strategy supported and co-created with business and non-Business units,
whilst ensuring alignment with the Bank’s brand strategy, marketing
policies and procedures, leveraging on market insights and trends to
drive business growth.
Lead the commercialization of new products and services,
overseeing product launches, pricing strategies, and promotional
activities to maximize sales and market penetration
Work with product owners – to develop appropriate and responsive
systems and tools to market the bank’s products and services within
Business Functions.
Ensure appropriate application of brand usage guidelines,
marketing policies in the marketing of the Bank’s products and services
as developed by the Business functions; and ensure consistency in the
marketing of products and services across the Bank whilst attending to
local uniqueness.
Provide expert support – in developing effective marketing
strategies for relevant Business and non-business Functions of the Bank
Utilize data-driven insights and metrics to evaluate marketing
performance, identify areas for improvement, and optimize strategies for
maximum Return on Investment.
Develop appropriate metrics and dashboards to measure the impact of marketing activities to the bottom line.
Cultivate and maintain reexhibitships with key stakeholders e.g.
agencies supporting their own area and challenge the agency to ensure
the best possible output on the brands by ensuring the attainment of
innovative media plans and creative material, which exhibit clear
understanding of brand values, consumer motivation and competitive
context.
Effective management of the marketing budget.
Provide guidance, mentorship, and direction to the marketing team,
fostering a collaborative and high-performance culture focused on
achieving results.
DAILY RESPONSIBILITIES:
Manage all marketing activities, advertising and promotional
activities, and effectively manage promotional materials and their
distribution.
Manage and enhance the corporate brand through effective mediums
of advertising (Digital media, radios, billboards, mail shots, branding
etc.)
Manage and clearly articulate product positioning, messaging, collateral and promotion goals and strategies.
Work with Design houses, printers, agencies and ensure all developed communication adheres to the set brand guidelines
Manage Marketing budget and provide tracking reports on marketing
expenditure (reconciliation with finance on all payments and procurement
e.g. ensuring LPOs are issued)
Read Also:
MINIMUM POSITION QUALIFICATION REQUIREMENTS
Academic & Professional
Particulars
Detail
Specific Field or Qualification
Need Type
Education
Bachelor’s degree
Marketing
RQ
Professional Qualifications
Marketing Certification e.g. CIM or any other related certificate
AA
Master’s degree
Business Administration
AA
Experience
Detail
Minimum No of Years
Need Type
Marketing
4
ES
Brand Management
4
ES
Marketing Campaigns
4
ES
Market Research & Analytics
4
ES
Digital Marketing
3
ES
Budget Management
3
ES
Marketing Communication
3
ES
Sustainability Plan
1
DE
Need Types are: ES = Essential, DE = Desirable but not Essential
Need Types are: RQ = Required, AA = Added Advantage
Apply Now
Job Info
Job Identification
5419
Job Category
Management
Posting Date
02/20/2026, 01:41 PM
Apply Before
03/07/2026, 12:00 AM
Degree Level
Bachelor’s Degree
Job Schedule
Full time
Locations
Tanzania, United Republic of
Creative Officer at KCB Bank
KEY RESPONSIBILITIES:
Create, adapt and finalise minor creative artworks e.g. Job ads, Tender Notices, simple product artwork and all E-Shot campaigns for Internal and external communication, including resizing to fit specifications.
Proofread, select and check colours on all Bank artworks, making sure that each page of the Bank’s artwork and the document as a whole, is uncluttered and well balanced
Convert files and send the final product to the Bank’s Printing Companies or Web Agencies for online publishing for File Format enhancements.
Manage storage of copies of publications and artwork relating to the Bank’s communication activities.
Stay up to date with design trends and digital best practices to
introduce innovative ideas that improve the bank’s creative approaches.
Support basic video editing or animation projects when needed to support digital storytelling or promotional campaigns.
Ensure brand consistency across all creative outputs, maintaining alignment with visual identity standards and tone
DAILY RESPONSIBILITIES:
Desk Top Publishing (DTP) for Internal & External creative design requirements.
Proof Reading
MINIMUM POSITION QUALIFICATION REQUIREMENTS
Academic & Professional
Particulars
Detail
Specific Field or Qualification
Need Type4
Education
Bachelor’s Degree
Art and Design, Business, Marketing and other related field
RQ
Professional Qualifications
Marketing Certification e.g. CIM /Computer Aided Design
AA
Master’s degree
Communications/Marketing/Design/Business Management
AA
Experience
Total Minimum No of Years Experience Required
3
Detail
Read Also:
Minimum No of Years
Need Type5
Creatives
3
ES
Art and Design
3
ES
Stakeholder engagement
2
DE
Digital content management
1
DE
Graphic design and content software/Program
3
ES
Need Types are: RQ = Required, AA = Added Advantage
Need Types are ES = Essential, DE = Desirable but not Essential
Apply Now
Job Info
Job Identification
5417
Job Category
Management
Posting Date
02/20/2026, 01:40 PM
Apply Before
03/07/2026, 12:00 AM
Degree Level
Bachelor’s Degree
Job Schedule
Full time
Locations
Tanzania, United Republic of